Send ZBS over Broadcast

Use Broadcast to send a one-time Zalo campaign using a preapproved message template. You can add dynamic values to template parameters, add SMS as a fallback option, and configure delivery settings such as scheduling and validity.

1. Set up your message
   • Log in to the Infobip web interface.
   • Go to Broadcast and select Create broadcast.
   • Select Zalo as the preferred channel.
   
   
2. Fill in the message details
   • Recipient: Add user(s) by uploading from a file, using an existing file, or adding them from People.
   • Sender: Select your Zalo sender.
   • Select to create content: Select this option to open the template editor. Browse available templates and select Use for the one you want. Fill in the required parameters, then select Done designing.
   • (Optional) Add parameters: Insert custom parameters to personalize your message content.
   • Failover to SMS: Toggle on to ensure the message is sent as an SMS if the user cannot receive Zalo.
   
   
3. Adjust delivery options
   • Adjust additional broadcast options.
   NOTE

   To track clicks on Zalo CTA buttons, make sure the button URL is registered in the correct format (for example, https://mybrand.com/<param1>).

   
   
4. Preview and confirm
   • Select Continue to preview.
   • Review the broadcast summary. Zalo preview is not available, only SMS failover content will be visible.
   • If needed, select Back to settings to edit.
   
   
5. Send the broadcast
   • Select Launch to send your Zalo broadcast with SMS failover.
   • Optionally, select Send test to send a test message before launching the full campaign.