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Send RCS messages with Infobip solutions

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Send RCS messages through Infobip solutions to reach customers with rich, interactive content. Each solution supports different use cases, from automated chatbot responses to large-scale broadcast campaigns.

SolutionDescription
MomentsSend communication based on customer information using Flow. Supports fallback options for undelivered messages.
ConversationsProvide real-time one-on-one support through Conversations. Supports chatbot-to-live-agent handoff for requests that require human assistance.
AnswersBuild AI and keyword-based chatbots with automated responses using Answers. Use chatbots as the first point of contact for customers.
BroadcastSend predefined, one-time RCS messages to a defined audience using Broadcast.


RCS over Answers

Answers is Infobip's no-code chatbot-building solution that enables you to automate RCS conversations using AI or keyword-based logic. By integrating RCS with Answers, you can provide 24/7 customer support, automate FAQs, and handle transactional interactions.

To get started:

  1. Log in to the web interface and go to Answers > Chatbots.
  2. Select New chatbot and choose RCS as the channel.
  3. Define the chatbot name, language, and sender.
  4. Select Create chatbot.
  5. Design your chatbot by following the guidelines in the Create chatbot section.

For supported chatbot elements, see Chatbot elements.



RCS over Broadcast

Use Broadcast to send large-scale RCS campaigns using predefined message content. This solution is ideal for sending service notifications, reminders, promotions, or announcements to a defined audience.

To send an RCS message over Broadcast, follow these steps:

  1. Log in to the web interface, and go to Moments > Broadcast.

  2. Select Create broadcast and choose RCS as the channel.

  3. Define your audience:

    • Add recipients from People, upload a file containing your audience, or use an existing file.
    • For file uploads, see File requirements section.
  4. Choose your sender and continue to the message setup.

  5. In the Select to add content field, select to open the design editor.

  6. Choose the preferred content type.

    • Each type supports different formats and limits.
    • The preview pane shows how your message will appear to recipients.
    Content typeWhat you can includeKey limits and recommendations
    Text

    Up to 3,072 characters of plain text.

    Optionally add suggested actions.

    Keep messages short and relevant for better readability.

    Up to 11 suggested actions.

    File

    File URL (.pdf, .jpg, .jpeg, .gif, .png, .h263, .m4v, .mp4, .mpeg-4, .mpeg, .webm, .aac, .mp3, .mpg, .3gpp, .ogg).

    Supported formats depend on carrier capabilities.

    Optionally add a thumbnail and suggested actions.

    Max file size: 100 MB.

    Thumbnail URL: up to 800 characters.

    Up to 11 suggested actions.

    Rich card

    Horizontal or vertical card orientation with image or video (.jpeg, .jpg, .gif, .png, .h263, .m4v, .mp4, .mpeg, .mpeg4, .webm).

    Supported formats depend on carrier capabilities.

    Optionally add a title, thumbnail, description, rich card buttons, and suggested actions.

    URL must begin with http:// or https:// (up to 1000 characters).

    Aspect ratios:
    Vertical: 2:1 (medium height), 3:1 (short height).
    Horizontal: 3:4.

    Up to 4 rich card buttons and 11 suggested actions.

    Title: up to 200 characters.
    Description: up to 2000 characters.

    Carousel

    Multiple rich cards with individual layouts and actions.

    Up to 10 cards.

    Aspect ratios:
    Medium width: 4:3 (medium height), 2:1 (short height).
    Small width: 4:5 (medium height), 5:4 (short height).

    For each content type, you can optionally add up to 11 suggested actions

    Suggested actionWhat it doesRequired fieldsKey limits and recommendations
    Reply

    Sends a predefined reply to your system when the recipient selects the suggestion.

    Text: Up to 25 characters.
    Postback: Up to 2,048 characters.

    Use for simple user responses such as Yes, No, or More info.

    Open URL

    Opens a webpage in a browser or within the RCS chat.

    Text: Up to 25 characters.
    Website URL: Must start with https:// or http://, max 2,048 characters.
    Postback: Up to 2,048 characters.

    You can choose Browser or WebView. WebView can display the page in full, half, or tall mode.

    Dial phone

    Opens the phone dialer with a predefined number.

    Text: Up to 25 characters.
    Phone number: In international format.
    Postback: Up to 2,048 characters.

    Use for call-related actions such as Call agent or Contact support.

    Show location

    Displays a map location based on coordinates.

    Text: Up to 25 characters.
    Latitude: Between -90 and 90.
    Longitude: Between -180 and 180.
    Postback: Up to 2,048 characters.

    Optional Label (up to 100 characters) can name the location.

    Request location

    Asks the user to share their current location.

    Text: Up to 25 characters.
    Postback: Up to 2,048 characters.

    Use when you need the live location of the user, such as for deliveries or service requests.

    Create calendar event

    Creates a calendar event on the device.

    Text: Up to 25 characters.
    Postback: Up to 2,048 characters.
    Event date: Can be Static (fixed) or Dynamic (placeholder).
    Event title: Up to 100 characters.

    Optional Event description: Up to 500 characters.

    Use static for fixed times or dynamic to populate event details automatically.

  7. Select Done designing.

  8. Adjust any additional settings as needed.

  9. Select Continue to preview to see how your message will appear to recipients. Review the broadcast summary, including recipient information, approximate cost, delivery time window, sender details, and any warnings.

  10. To make changes, select Back to settings. When ready, select Launch to send your broadcast.



RCS over Conversations

Conversations is Infobip's cloud contact center solution that enables your agents to send and receive RCS messages within a unified omnichannel workspace. Use RCS with Conversations to provide real-time, one-on-one support. Supports chatbot-to-live-agent handoff for requests that require human assistance.

For setup instructions, see Get started with Conversations.



RCS over Moments

Use RCS in Moments to send personalized communication based on customer data such as interests and activities. Moments supports fallback options for undelivered messages.

To get started:

  1. Log in to the web interface.
  2. Go to Moments > Flows > Create flow.
  3. Follow the instructions in Manage flow to define your audience and entry point.
  4. Add the Send RCS message element to your flow.
  5. Select New message to create a message or choose an existing one.
  6. Configure the message content:
    • Choose a content type (text, file, rich card, or carousel).
    • Add suggested actions if needed.
    • Preview the message.
  7. Select Done designing.
  8. Continue configuring the flow and activate it when ready.






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